Fanatical brand following is worth its weight in gold. How to attract raving followers – and treat them like superstars?
Minecraft’s Steve visits Walmart – but it’s unofficial. Wow. You know your brand is popular when someone is doing that for your brand.
Emily Brooke teaches us how to bootstrap a business using crowdsourcing. Her story is remarkable and shows entrepreneurs that all you really need is one good idea…
Mike Chang is arguably the most successful fitness guru on YouTube today. Closing in on 3 million subscribers and nearly 400 million views. Learn how he started and where he is today.
Vibram got sued even though they were being completely honest with the consumers who bought their Five Finger barefoot running shoes. The same thing could happen to you if you’re not careful!
Can you think of a way to use Proctor & Gamble’s latest advertising approach in your next marketing efforts?
Leave it to the biggest brand on the planet to take us on an emotional roller coaster for 3 minutes. All in an effort to show us how their technology was responsible for bringing Saroo Brierley back together with his family after 26 years apart.
There is a huge difference between what motivates people and what influences them. This distinction is uber-important when developing a successful life and career path.
Never seek startup marketing tips from people who’ve never even ran a successful campaign of their own! Watch this video to learn what tactics worked for these successful startup CEO’s.
Innovation is a pipe-dream for many business owners. Learn how Lollipics has brought their innovative products full-circle, by using smart business acumen and a “listen to those who know” approach.
The mighty rhino can deliver maximum impact in one fell swoop. The mischievous porcupine on the other hand, needs thousands of little quills, shooting in all directions, to get the job done. Check out the cute and hilarious bonus video at the end of the post!
This commercial is a genius move from Lincoln. Since soccer moms are their obvious targets for the MKC, it’s not shocking that Matthew McConaughey and his “McConaissance” is being used as their star endorser. Not to mention the entire premise of the commercial has a dual appeal to the “male matador” that exists in all men.
Free publicity is a bootstrapper’s dream. It’s also a tool that established businesses should use to maximize profits while minimizing expenses.
Some of the following factoids about McDonald’s restaurants will come as no surprise. At least a few will cause your eyebrows to furrow. Still others will definitely make your jaw drop!