Braintree Founder Bryan Johnson: “Entrepreneurs Are Authoring Life”
Bryan Johnson went from a middle-income manager, to making millions with Braintree in two years. Listen to his thoughts on boot-strapping and branding a successful startup company.
Want to Have a Look at Some Cool Animation for 2014 FIFA World Cup’s Official TV Opening?
This cool animation carries the story of football – and the FIFA brand. Expect more to come as we approach the kick-off time on June 12th, 2014.
Your Empty Bottles can Help Feeding Stray Dogs
Instead of inserting coins and get foods/drinks, this vending machine in Istanbul, Turkey takes your empty bottles and, in return, the machine will dispense dog food to feed stray dogs.
Evolve or Die: How to Adapt Your Brand to a New Era in Consumer Businesses
Whether for better or worse, coronavirus and the resulting global lockdowns have sparked a new era in consumer businesses, with…
Building a Strong Brand: Strategies for Creating an Authentic and Memorable Business Identity
In today’s competitive business landscape, a strong brand is essential for long-term success. A well-defined and well-managed brand can differentiate…
How to Make £5 Grow: Learn from UK School Kids
No, I don’t think you need money to make money. But to kick off, £5 startup fund is enough for these UK School kids to start a successful business.
How to Empower Customers to Do Brand Building on your Behalf
Here is how word-of-mouth marketing, along with a positive social media experience with customers, can prove priceless for your business’ bottom line
Neymar Jr. vs. Ken Block: Who Wins?
Castrol Footkhana commercial features Gymkhana legend Ken Block versus Brazilian footballer Neymar Jr. Who wins?
Here is How Air New Zealand Rocks Social Media. Watch and Learn.
Air New Zealand is New Zealand’s most popular brand in social media. How did they do it? Here is the hint for you: Videos.
Learn What Jack Ma of Alibaba is Doing for US Small Business Owners
What a story this company’s had, starting from modest roots in Ma’s San Fran apartment in 1998 when the Alibaba Online marketplace was released — to raising $25 million in funding just a year later. Now, co-founder and current Executive Chair, Jack Ma wants to pay it forward by helping small businesses realize their own dreams.
What Three Little Pigs can Teach You About Open Journalism (and Branding)
Using three little pigs and the big bad wolf as an analogy, The Guardian’s award-winning advert teaches people about open journalism. Watch and learn.
Jordan Vs. Jordan: The Greatest Sports Ad Ever Made
Gatorade creates one of the best sports commercials, and they get “two” legends to endorse the brand: The 23-year-old Jordan and the 39-year-old Jordan.
In Brand Storytelling, Simplicity Wins: Moto E Commercial
Although the commercial introducing Motorola Moto E smartphone seems simple, it tells the whole story about it. A simple, yet effective ad.
Free International Calls Paid with Coca-Cola Bottle Caps, Anyone?
The Coca-Cola Hello Happiness Phone Booths offer 3 minutes of international calls in exchange of Coca-Cola bottle caps, instead of coins.
The Best Storytelling on Brand Storytelling
The CMA published a short explainer video that focuses on how creating awesome content can engage brands and audiences effectively. Fab-tastic video!