Keep it Simple: 5 Brands With Straightforward Sales Pitches
The following 5 brands offer consistent customer experiences and straightforward sales pitches.
3 Quick Tips for Reinventing Oneself
Whether you’re changing careers or looking to change who you are, the following 3 tips from Marie Forleo can help you transform yourself quickly.
GoPro: A New Spin on An Existing Product Made Nicholas Woodman a Billionaire in Under 7 Years!
Sometimes a billion-dollar idea is as easy as improving an existing product. That’s what GoPro’s Nic Woodman did to become a $3-billion company in less than 7 years!
Clear Proof That Email Still Surpasses Social for Online Marketing
It might seem like the days of using email to promote your brand is long past dead in the wake of social media. However, the following study shows that email still has 4 times the potential reach over the biggest social media providers.
Local SME Branding: 5 Ways to Simultaneously Give Back and Market Your Business
Branding any business is a tough gig. Branding a local small or medium-size business is tougher than it’s ever been,…
The Simplest, Yet Smartest Solution for Finding a Parking Space. I Never Thought of That!
S-Oil launched the HERE campaign. The idea is to use balloons to help car drivers finding empty parking spaces quickly. Simple, yet so smart.
Mercedes Benz Makes Unheralded Marketing Move to Gain New Customer Base
Mercedes’ new CLA offers entrepreneurs and people working in business the chance to bump up their image without spending $200 grand.
Sound Symbolism and its Impact on Business Branding
There’s a heck of a lot going through consumer’s minds when they first hear your business name. Question is, does your business name match up with your products and marketing? Learn more…
Business Success Story: Vail Horton Turned His Disability Into a Career!
Vail Horton knows full well that he’s different from everyone else. Early on, he learned how to embrace what makes him different and created a business to help others with mobility issues.
5 Ways You Can Turn Customers into Walking Billboards
We all want our customers to become our brand advocates. Ideally, we want them to do most of our promotions…
New Study Reveals Why Many Small Businesses May Fail in 2015
Check out this video and link to a recent SMB poll which reveals startling news about the mindsets of US small business owners, including several who don’t feel it necessary to spend money on marketing or CRM resources.
Company Conversion – Utilising Online Tools to Define Your Brand
The internet provides a fertile ground to market your product to a massive pool of potential customers. In addition, it…
Shocking Online Data Every Successful Marketer Needs to Know
The marketing data on this infograph will shock you. Learn more about ad spend, social media marketing, blogging, email, SEO, content strategies, and what’s driving customers to pull out their wallets in 2014 and beyond.
Brand Magic on a Budget: Stickers That Boost Your Business
In today’s digital-first world, businesses often overlook the tactile, engaging power of physical branding tools. However, one tiny adhesive hero…
5 Tips to Make Yourself a More Schmoozeable Networker
The art of the schmooze can be elusive for some, while other appear to thrive effortlessly in a crowd. Being an effective marketer is more about planning ahead and listening effectively than talking like Marty Kaan from the House of Lies television program.