Who Is Donatella Versace? The Powerhouse Behind the Brand
If the first thing you think of when you hear Donatella Versace’s name isn’t long, platinum blonde hair, then you…
You Are More Beautiful Than You Think
In their Real Beauty campaign, Dove reminds us that we are more beautiful than we think; the sketches show that. Mind-blowing.
Brands That Mastered Emotional Connections and What You Can Learn from Them
Apple masters emotional connection by emphasizing innovation and individuality, inviting customers to feel unique and creative. Nike inspires with storytelling,…
Three Things to Remember About Video Production for Businesses
In business, you need to be precise. Your advertising and brand message need to be crystal clear. You need to…
Here’s Why You Need a Catchy Business Name
Businesses, like the products or services they sell, need to get noticed by customers if they’re going to be popular…
Promotional Giveaways + Customers = Good Marketing
Branding is one of the most effective ways of marketing a company’s product or name. For many decades, businesses have…
Free International Calls Paid with Coca-Cola Bottle Caps, Anyone?
The Coca-Cola Hello Happiness Phone Booths offer 3 minutes of international calls in exchange of Coca-Cola bottle caps, instead of coins.
This Galaxy Note 4 Commercial is Making Fun of Apple iPhone 6: Nice Trolling, Samsung!
Competitors know how to hijack and troll the launch of Apple iPhone 6. One of those is Samsung, in their latest Galaxy Note 4 commercial. Good trolling.
10 Worst Business Decisions of All Time
Many people consider the creation of Netflix to be one of the best business decisions of the last 15 years.…
What Does It Feels Like Driving a VW Beetle Underwater?
Volkswagen transforms a VW Beetle Convertible into a – read this carefully – fully functional vehicle and shark cage. Want!
Braintree Founder Bryan Johnson: “Entrepreneurs Are Authoring Life”
Bryan Johnson went from a middle-income manager, to making millions with Braintree in two years. Listen to his thoughts on boot-strapping and branding a successful startup company.
The Complete Newbie Guide to Making an Epic Project Promo Video
Creating a video for promoting your business or project is a headache. Here are some great tips on how to make an epic project promo video, painlessly.
Beautiful Mother’s Day Story Through Google Glass
This is a nice film and a worthy addition to the list of indie films created by Google Glass, and another great value to add to the Glass brand equity.
GoPro: A New Spin on An Existing Product Made Nicholas Woodman a Billionaire in Under 7 Years!
Sometimes a billion-dollar idea is as easy as improving an existing product. That’s what GoPro’s Nic Woodman did to become a $3-billion company in less than 7 years!
Learn What Jack Ma of Alibaba is Doing for US Small Business Owners
What a story this company’s had, starting from modest roots in Ma’s San Fran apartment in 1998 when the Alibaba Online marketplace was released — to raising $25 million in funding just a year later. Now, co-founder and current Executive Chair, Jack Ma wants to pay it forward by helping small businesses realize their own dreams.