brand building

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Honda Motor Company — 60 Years of Advertising

This short video contains some of the most successful (and often bizarre) commercials ever released by Honda Motor Company. They’ve used a range of psychological triggers to solidify their brand in buyer’s minds including comedy, beautiful women, and celebrity faces.

Networking 101: Be Honest With Yourself About Your Personality Type

A turtle that’s come out of it’s shell is vulnerable, and everyone around him knows it. This quick video talks about identifying your personality strengths and how to leverage your introverted or extroverted traits to network effectively, instead of looking like a shell-less turtle in the middle of the interstate!

How to Politely Tell Clients to PAY UP

Collecting money from some clients can be like like trying to pull porcupine quills out of your dog’s nose. Check out this explainer vid to see how Zencash uses the “nice guy” approach to keep on top of, and collect money for their designer clients.