Have you ever wondered how on earth Coca-cola or Nike become THE brand?
Sure, everybody talks about “brand this” and “brand that” – but how a brand is stronger than the others? The secret lies in the emotional level of your audience.
Let’s talk more about this emotional thing; I’ve found a nice video-infographic which can show you what a strong brand is made off. Check it out.
So, what is the secret of a strong brand? The answer is FOCUS. Yes, brand is all about focus. What’s your business’ focus? Is your business’ focus, well, focused enough? Your answer will determine the strength of your brand.
Please share your opinions…