Netflix plans to make five original shows every year, such as House of Cards, Orange is the New Black and Lilyhammer. Why Neflix insists of spending hundreds of millions of dollar for creating their own shows, when they have the option to buy similar shows?
Well, here’s the answer for you: Netflix is betting heavily on content creation because there’s a good economic reason behind the strategy. How on earth does Netflix do it?
Netflix puts their money back into the business for expansion. At this rate, utilizing big data, they have a shot to move past their competitors. A brave strategy, indeed!
