Skipping “Preroll” Commercials on YouTube Can Have Dire Consequences!

Skipping “Preroll” Commercials on YouTube Can Have Dire Consequences!

This video may just make you think twice before clicking “Skip Ad>>” to get past the Preroll commercials at the start of a YouTube vid:

Everyone hits the skip ad button, right? Whether you’re Joe Consumer, or an entrepreneur, manager, advertiser, etc. We’re all primed to hit that button the minute the 5-second countdown is finished.

While the message is delivered in a rather humorous way, I wonder what the future holds for these ads. From what I’ve managed to learn about YouTube’s billing process, they don’t charge advertisers for ads that are skipped, but these professional ads must cost a fortune to make.

If 94% or more of these ads are skipped, how much conceivable revenue’s being generated by these annoying ads?

Share your thoughts…

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Tax Man Cracking Down on Cheating Hospitality Workers (Are You Next?)

Tax Man Cracking Down on Cheating Hospitality Workers (Are You Next?)

The last few months here in Canada have seen several in the hospitality industry who earn most of their living on tips getting official letters from the Canada Revenue Agency. These letters state that the CRA believes these folks aren’t being honest about the tips they receive. The government agency believes many have omitted tens of thousands in earnings from their tax forms.

The business world should not be boring. Agreed?

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