Please tell me: Are you really paying attention to flight safety videos? Airlines are trying whatever they can so that you are willing to watch the important videos. Some airlines are taking a more extreme approach to get your attention.
Just take Virgin America and Air New Zealand as examples. Watch these:
Epic!
Attention-grabber!
Lessons learned: If you want to get people attention, don’t do it in the old, boring way. Get creative and do things unexpectedly. This holds true in any marketing campaign your business is going to launch.
Agreed?
