Shaqonomics: Don’t Focus on the Monetary Aspect of Your Business – It Will Mess You Up

Shaqonomics: Don’t Focus on the Monetary Aspect of Your Business – It Will Mess You Up

Did you know that Shaquille O’Neal – a.k.a. Shaq, one of NBA’s legendary big men, makes more money that he did when he was an NBA player?

I’m Shaq’s big fan when he was playing in the NBA. I follow his career since his Rookie season with Orlando Magic. I’m even a bigger fan of Shaq knowing that he understands how to leverage what he has made during his NBA careers by launching and endorsing businesses.

How much does Shaq make today? Shaq makes more than $21 million annually from various partnerships, endorsement programs and TV gigs. His estimated worth? More than $350 million.

Shaq invested in Google – before Google’s IPO. An equity in Vitamin Water and Muscle Milk. Not stopping there, Shaq involved himself with dozens of partnerships: He launched Soda Shaq via his partnership with Arizona Iced Tea; he also launched Shaquille O’Neal line of suits for big men with Macy’s; and many more, including a jewelry line and 155 stores of a large chain of fast food restaurants.

Wow.

Is Shaq stopping? Not a chance. His has dreams – one of them is endorsing and appearing on Kellogg’s Frosted Flakes boxes.

His top tip (please share!):

Shaq business quote

Shaq is simply shaqtastic. Agreed?

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