Finally – a car commercial that is worth watching.
This 2014 Chevy commercial features a story about a Golden Retriever named Maddie and her owner. Just watch this – so heartwarming and touching at the same time:
I think Chevy has done a great job in telling a story about Maddie, a best friend for one’s life journey. Chevy wants to touch the emotional side of the audience with the dog (and puppies!), trying to convey the same message about the brand.
I, as the audience, got the subtle message loud and clear…and Chevy has done it without even slapping their logo everywhere in the video.
Again, very well done, don’t you think?